GUESS JEANS Compound Identity / 2024
Branding / UI / Print / UX / Messaging / Advertising
The GUESS JEANS Compound
at Coachella
Designed & executed the entire brand identity for our annual Coachella activation.
About the activation:
Every year, GUESS JEANS hosts 50+ guests for an all inclusive, completely curated 4-day weekend including private transportation, luxury lodging, private chefs, intimate dinners, 24/7 concierge service, and guaranteed invitation to any exclusive GUESS JEANS parties.
50+ Guests
16 Houses
4 Nights
Countless After Parties







