GUESS JEANS Compound Identity / 2024

Branding / UI / Print / UX / Messaging / Advertising

The GUESS JEANS Compound
at Coachella

Designed & executed the entire brand identity for our annual Coachella activation.

About the activation:

Every year, GUESS JEANS hosts 50+ guests for an all inclusive, completely curated 4-day weekend including private transportation, luxury lodging, private chefs, intimate dinners, 24/7 concierge service, and guaranteed invitation to any exclusive GUESS JEANS parties.

  • 50+ Guests

  • 16 Houses

  • 4 Nights

  • Countless After Parties

Read more HERE.